May 12, 2022

Over the past 24 months, accelerated technology adoption has forced grocers, retailers, and other brand marketers to rethink their approach to personalization and sophistication when it comes to customer data and driving loyalty. Put those into the context of a first-party data era, and what do you have? A loyalty...

Apr 1, 2022

A conversation with Matt Atkinson, former Chief Customer Officer of The Co-operative Group and former Tesco CMO Technology is reshaping how and where we shop. Retail marketers must develop and execute successful communications with their customers to remain competitive. Data-driven marketing and personalisation are...

Jan 13, 2022

Consumer behaviors have changed over the past 20 months; that reality is impossible to ignore for anyone in the retail sector. Early in the pandemic, there was much discussion about the acceleration of some behaviors and the emergence of new ones. Now, nearly two years in and as another year looms, what's stuck, what's...